About Mera Pind Balle Balle
Mera Pind Balle Balle is a visionary initiative founded by Jitendra Singh Rajput and Pradeep Kaur, Directors of Jiriko Ventures Pvt. Ltd. (incorporated in 2002). At its core, Mera Pind Balle Balle is committed to uplifting villages through women’s empowerment, entrepreneurship, and economic self-reliance—transforming local skills and resources into thriving businesses that make every village proudly say, “Mera Pind Balle Balle!”
Our Mission
Our Mission
To empower rural communities through training, fair trade, and sustainable development while ensuring long-term socio-economic growth. Facilitate the setup of small-scale, village-level production units Ensure access to raw materials, tools, and market linkages Create employment opportunities and reduce rural unemployment
Our Vision
Our Vision
To build self-reliant and economically vibrant villages by empowering women and local communities through skill-based entrepreneurship, fostering sustainable livelihoods, and transforming rural India into a hub of micro-enterprises.
What We Stand For
Our Core Values
The principles that guide everything we do
Skill Development
Hands-on workshops for artisans, farmers, and women entrepreneurs.
Market Access
Strong partnerships and digital channels that ensure fair pricing and wider reach.
Community Development
Collaboration with NGOs and village councils to drive inclusive growth.
Making a Difference
Our Impact
Numbers that tell our story of rural transformation
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Women Artisans Empowered
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Villages Reached
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Handcrafted Products
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Happy Customers
The People Behind the Mission
Meet Our Team
Passionate individuals working to create meaningful change in rural India
Rita K.
Program Lead
10+ years in rural development.
Aman S.
Product Lead
Design & quality specialist.
Sunita P.
Operations
Logistics and partner relations.
Partner With Us
Support can transform lives and fuel rural progress.